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Jessa Xie

The intersection of community, collaboration and culture.

Following the Invisible Red Thread

Jessa is a brand strategist specializing as an events and partnerships professional, leading projects and campaigns at the intersection of culture, wellness, and experience.

At the heart of her work, it has always been about following the thread that ties people and ideas to creating something tangible from each connection.

With an extensive background in PR and brand storytelling, she weaves intentional storytelling to drive impact while understanding the ethos of what moves people.

What you mind matters. What matters is your mind.

My personal philosophy in an ever-changing environment is based on intentionality. 

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Attention is what you choose to notice and pour energy into to what shapes your life.

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Perspective is your mindset and how it determines how you move through what happens for you--not to you.

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Passion. Purpose. Pleasure.

Passion → What pulls you toward it?

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Purpose → Why does it matter?
 

Pleasure → What makes it worth experiencing?
 

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Passion

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Purpose

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Pleasure

Life Lessons

Everything matters and nothing matters. Both are true.

Life Lesson #1

People will ALWAYS remember how you made them feel. 

Life Lesson #2

Progress is not always linear.

Life Lesson #3

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